Product marketing for B2B technology requires more than just technical understanding—it’s about crafting a message that resonates with customers and positions products effectively in a competitive landscape. At 174 Recruitment, we connect you with top-tier product marketers who specialize in translating complex technical details into compelling benefits. Our candidates excel at shaping product strategy, defining clear messaging, and creating campaigns that highlight your technology’s unique value.

Whether you need a strategist to guide product launches, a communicator to define positioning, or an analyst to assess market fit, we’re here to connect you with product marketing experts who bring your technology to life.

How We Help You Build Your Product Marketing Team

• Learning Your Product Goals and Market Positioning: We start by understanding your product’s unique benefits, target market, and competitive landscape. This allows us to find candidates who align with your strategic vision and can translate it into marketable value.

• Connecting You with Skilled Product Marketers: Our network includes experts in product positioning, competitive analysis, and go-to-market strategy, all with experience in B2B technology marketing.

• Comprehensive Candidate Screening: We carefully vet each candidate to ensure they bring the technical expertise, strategic insight, and messaging skills needed to effectively communicate your product’s value.

• Seamless Interview Process: From coordinating interviews to gathering feedback, we handle the logistics so you can focus on selecting the best candidate for your team.

• Offer and Onboarding Assistance: We provide support with offer negotiations and onboarding to ensure your new hire integrates smoothly and begins contributing effectively from day one.

Key Product Marketing Roles We Specialize In

Our expertise spans essential product marketing roles for B2B technology brands, including:

• Product Marketing Managers – Proven strategists who design go-to-market plans and drive customer engagement by translating product benefits into value.

• Technical Product Marketers – Experts in transforming complex technical features into easy-to-understand benefits that resonate with target audiences.

• Competitive Intelligence Analysts – Professionals skilled in assessing competitors, identifying market opportunities, and providing insights to shape product positioning.

• Market Research Analysts – Experts in gathering and interpreting customer insights to help refine messaging and drive product adoption.

• Messaging and Positioning Specialists – Skilled in crafting targeted messaging that clearly communicates a product’s unique value.

• Go-to-Market Strategists – Specialists who plan and execute product launches, ensuring maximum impact in competitive markets.

• Customer Insights Managers – Experts who bring a deep understanding of customer needs, enabling brands to refine positioning based on data-driven insights.

For Job Seekers: Grow Your Career in Product Marketing

If you’re ready to elevate your career in product marketing, 174 Recruitment can connect you with opportunities that match your skills and ambitions:

• Personalized Career Guidance: Whether you’re a seasoned product marketer or exploring new roles, we help you find opportunities that align with your expertise and career goals.

• Resume and Interview Support: We offer tailored assistance to help your resume stand out and prepare you for interviews that highlight your product marketing achievements.

• Access to Exclusive Opportunities: Our connections with leading B2B technology companies provide access to specialized product marketing roles that may not be advertised elsewhere.

• Explore Product Marketing Openings and Submit Your Resume: Visit our job board to view current product marketing roles, or submit your resume for future opportunities.

• Custom Job Alerts: Sign up to receive alerts for roles that match your product marketing expertise and career aspirations.

Why Choose 174 Recruitment?

• Specialized Knowledge in Product Marketing: With years of experience in B2B tech recruitment, we understand the skills needed to succeed in product marketing roles and connect you with top candidates.

• Industry Insights and Technical Understanding: We stay current on product marketing trends, go-to-market strategies, and competitive intelligence, ensuring you connect with candidates who bring up-to-date expertise.

• Tailored Recruitment Process: Every brand and candidate is unique, so we customize our recruitment process to ensure a great match on both sides.

• Focus on Long-Term Fit and Success: Beyond skills, we prioritize finding candidates who align with your brand’s vision and strategic goals, fostering long-lasting partnerships.

• Proven Success in Product Marketing Placements: Our clients and candidates have seen the value of our approach—check our testimonials to learn more.

• Commitment to Satisfaction: Our recruitment process includes satisfaction guarantees, providing you with peace of mind as you build your product marketing team.

At 174 Recruitment, we know that successful product marketing bridges the gap between innovation and customer engagement. Contact us to connect with professionals who can articulate your technology’s value, drive market adoption, and position your brand as an industry leader.